When it comes to headshots, there is a good chance you either hate having your photo taken and avoid it like the plague or you think headshots are boring and it doesn’t really matter if you use a good photo or not. However, an updated, professional headshot is the perfect way for you to level-up your brand, promote your business, and build your confidence!
With small businesses becoming more and more personal and so many companies selling to and booking clients online now, a selfie as your headshot just doesn’t cut it. So, here are 7 reasons you need a professional headshot:
In a sea of social media and LinkedIn profiles full of selfies, logos, and cell phone photos as profile pictures, a professional headshot will set you apart from everyone else. A pro photographer will make sure your headshot is flattering and helps you stand out from the crowd. So many people settle for less, so make sure you’re the one getting noticed.
Don’t think that professionalism here equates to having a boring, stuffy photo. A pro headshot just helps to show that you’re legit. You value the image that you put out into the world, and you value your career or business. No matter what you do, having a professional headshot shows that you aren’t messing around and you mean business (not in a menacing way, of course)!
Ok, this goes hand-in-hand with #2, but I think it deserves its own spot. In the days of trolls and catfish online, you want the people finding you online to know that you’re not some creep. A professional headshot shows that you’re a real person and that you can be trusted.
Put a face to the name, and this is why keeping a current headshot is important! Whether you’re running a local business, meeting clients in public, or attending a trade show, a current headshot will make you more recognizable and memorable with clients and networking prospects.
Make it a good one. On your website, your social media, and even your email, your headshot will be one of the first things people see. We all know we shouldn’t judge a book by its cover, but anyone coming across you online is judging you and making a decision about you within seconds of finding you. Make a good, lasting impression with a great image of you looking your best.
Not every photo has to be (or in some cases, should be) a big, cheesy smile. Being yourself in your headshot will encompass everything else on this list. Consider what your goal is in your business or career and let your headshot dictate that. An authentic headshot that truly shows who you are will benefit you so much more than trying to create an image you think people want to see.
A little confidence goes a long way no matter what your career is! A quality, professional headshot will have you looking and feeling your best, and that confidence boost will be visible in everything you do!
If you’re ready for a new headshot in St. Louis, click here to get all the info about my January Headshot Month special!